7 Billion

by | Jan 13, 2016 | Uncategorized

That’s the number of daily mobile video views on Snapchat.  7 Billion videos a day, let that sink in.  There are approximately 7.1 Billion people in the world, so obviously every single person in the world views a Snapchat video a day.  The old saying of “an apple of...

by | Jan 11, 2016 | Uncategorized

CES has come to a close and now it’s time to determine who “won” and “lost” at the annual gadget/tech conference.  As I read over numerous articles about the next smart this, connected that or wearable thingy, I started to think nothing really progressed from 2015′s...

by | Jan 8, 2016 | Uncategorized

MeVee, a new live streaming app just found a way to differentiate themselves from their competitors Periscope and Meerkat, simply by serving ads.  As a media planner, this is a huge deal and could be a great (hopefully safe) place for brands to play.  It has the...

by | Jan 7, 2016 | Uncategorized

It looks like Pizza Hut has been following Taco Bell’s strategy on “How to reach Millennials” by creating Pizza swag meant to attract a younger audience.  In this world of everything is media, I actually don’t think it’s a bad idea.  I think Jezebel might disagree...